Turn your proprietary data into a recurring revenue stream. Inside the AI tools your clients already use.

Matter AI connects your data to your clients' enterprise AI environments. They pay a licence fee to keep it there.

Find out what your proprietary data could be worth.

Let's talk

Your proprietary data should be powering every AI tool your clients use. And you should get paid for it.

AI is already answering your clients' questions. It is drawing on publicly available information, on generic models, on whatever it can access. Your years of proprietary data, your research, your market intelligence, your institutional knowledge: none of it is in the room.

That changes the competitive dynamic permanently. The organisations that connect their proprietary data to the AI tools their clients rely on will become indispensable. The ones that do not will watch their value quietly erode.

Matter AI makes that happen.

How We Help

Assessing your data's worth

You have years of proprietary intelligence but aren't certain what it's worth or how to structure it for AI consumption.

Preparing for integration

Your data is organised and valuable. You need it connected securely to the AI tools your clients use, via MCP or other integration types.

Adding the commercial layer

You have the integration in place. You need billing, access controls, throttling, and governance to turn it into a revenue stream.

Wherever you are, Matter AI takes you to revenue.

How It Works

Simple mechanism.
Serious commercial outcome.

Whether you're validating what your data is worth, preparing it for integration, or adding commercial infrastructure on top of an existing MCP setup, Matter AI takes you from raw data asset to recurring revenue stream.

Connect once, earn continuously.

Once live, it runs. Your clients' tools become more accurate, more specific to their world. They pay a recurring licence fee for that connection to stay on.

You stay in control.

Your data does not move. It does not get copied. You set the access rules; we enforce them.

New revenue. No new headcount.

No project to manage, no team to hire. Matter AI runs in the background while your existing business keeps operating.

Who It Is For

Built for businesses sitting on what AI needs most.

You do not need to be a data company. You need to have built something over years that generic AI cannot replicate, and clients who already rely on that knowledge.

Proprietary research, forecasting or sector intelligence.

Your clients are already asking their AI the questions they used to ask you. Matter AI puts your data inside those tools and creates a licence revenue stream alongside your existing model.

Transactional or behavioural data.

Customer interactions, purchasing patterns, workforce movement, audience engagement. Data your clients would pay to have informing their AI decisions if there were a clean, governed way to connect it. There is now.

An editorial or content archive.

A decade of sector coverage, proprietary indices, curated datasets. Significantly more valuable when queryable inside enterprise AI than sitting in a document library.

Institutional knowledge that is hard to scale.

Benchmarks, methodologies, frameworks built over years. A recurring revenue line that requires no additional hours from your team.

Who We Are

Enterprise infrastructure. Founder-led. Built to last.

Matter AI is an Amplifi Studio venture. Amplifi has spent over a decade building data and AI infrastructure for enterprise clients, including FTSE 100 organisations.

The founders have built and scaled multiple SaaS ventures, including Shorthand and Holoscribe, both of which reached enterprise clients across media, publishing and the third sector before successful exits.

Matter AI is built on Palantir Foundry, the same enterprise-grade data infrastructure used by some of the world's largest organisations.

Your data is a revenue stream you have not opened yet.

You are sitting on years of proprietary intelligence with no clean way to commercialise it inside AI. That is the problem Matter AI solves.

Make your data matter.